Handwriting: Our Personal Typography
with Agnieszka Gasparska
As visual communicators we all know that every typographic decision we make has the power to shape the meaning of the information we are communicating, but what about the other typography – the one that doesn’t make it into the final product? The one that hardly anyone ever sees? Not the one commodified into thousands and thousands of handwriting fonts out there, but the real deal – the one that’s genuinely and uniquely and messily yours. The aesthetics of all typography express layers of information and give shape to the way we perceive, interpret and judge a piece of content – handwriting is no exception.
About Agnieszka Gasparska
A graduate of the Cooper Union School of Art, Agnieszka Gasparska is the creative captain of New York City-based design firm Kiss Me I’m Polish. As the studio’s founder and sole Polish member, Agnieszka leads KMIP’s multidisciplinary team in visualizing complex narratives that empower game-changing organizations to increase understanding, demonstrate value, and inspire action. With a focus on projects in the arts, sciences, and the media, Kiss Me I’m Polish’s award-winning work lives in pixels, on paper, and in physical space. Some of the studio’s notable recent clients have included AIGA, the Municipal Art Society of New York, MoMA, TED and WW Norton, and a design partnership with the Stevens Institute of Technology was essential to the university winning first place in the 2015 U.S. Department of Energy Solar Decathlon.
A frequent speaker and contributor on the topic of design, Agnieszka is an adjunct faculty member of the Cooper Union School of Art, has served on the board of directors of AIGA New York, and in 2015, was recognized as one of Design Trust’s 20/20 Public Space Champions.